Insta-Updates

2023:

The Latest and Greatest Features

You Need to Know!

As a content creator, it is essential to stay up-to-date with the

latest updates on social media platforms such as Instagram.

This allows you to be aware of the latest developments and tools available to offer premium content to your audience. These new features will enable you to experiment with how you deliver your content, creating an interesting and exciting experience for both the creator and fans.

Being up-to-date with the latest Instagram updates has many benefits for content creators. Some of these benefits include:

Access to updated tools and features that allow you to experiment with the appearance and tone of the content you create.
Regular updates on industry trends are crucial to staying ahead of competitors and creating original content for your audience.
Improved ability to adapt to changes in the digital world and stay up-to-date with best practices.
The opportunity to create meaningful and compelling content, thereby achieving higher levels of engagement with your audience.

Are you looking for tips on staying current with the latest
trends on Instagram and other social media platforms?

We are here to help you.

In this blog, you will discover some of the best practices implemented in the Instagram community to stay relevant as times evolve.

Record Reels Remotely from a Distance

It allows for simplicity and speed when recording content. To activate it, you just have to click on the gesture control from the Reels tools, and now you can start recording from a distance and pause it in the same way.

It's not necessary to open the app to perform this task. Recording starts and stops with a single tap on the screen, making the process easier and allowing you to create content faster. There are also features like slow transitions, real-time editing, music selection, and changing the order between clips to enhance your content.

Content creators can use this function to record quick reviews, fun clips, daily vlogs, and more. Additionally, some unique features like slow transitions and real-time editing mean that content creators no longer need to spend hours editing their material before publishing it. This will allow you to save time and create interesting content more quickly.

Instagram Verified Badges

A subscription service payment will allow users to authenticate their accounts on these social media platforms. It costs between $12 to $15 to have more visibility, prevent account impersonation, and have direct access to support personnel if needed. At the moment, it is being tested in Australia and New Zealand.

The Paid Instagram Verification is a unique tool designed to increase the credibility and reach of digital creators. This feature allows users to prove their authenticity by displaying a verification badge on their accounts. This means their followers know that all content they publish is genuine and trustworthy. Verification also helps increase visibility, as a verified account is more likely to get recommendations on the general timeline, which can attract new followers to reach larger audiences.

What benefits will it have?

According to the information provided by the company in a statement, the subscription will include the following benefits for paying users:

A verified account badge
Customer support for everyday issues
Active monitoring for impersonation
Priority for Meta Verified profiles in comments from others
Recommendations on the "Explore" page and Instagram Reels
Exclusive stickers on Instagram Stories

Creating 90 - second Reels

After the latest TikTok update, Instagram followed suit, and the “Reels” section now has this new feature that increases video length.

Some Instagram users are seeing the option to create Reels up to a minute and a half long. They have an extra 30 seconds in addition to the current 60-second limit. Instagram began testing longer Reels in February with a few users. Now, the app has expanded its testing so that more people have this option.

With this, digital creators can stand out from other users with eye-catching videos and creative visions. In addition, Reels also allows you to reach new followers through the Auto Discovery feature, which displays your video on the timelines of other related users.

Group profiles

Instagram knows that user interaction within its platform works very well, so it has launched an exciting novelty: group profiles. What is this? Among several friends or more people, you can manage a collaborative profile. This means that each of you can upload photos and feed that profile. All the content uploaded there will only be shared among the members who are part of it. Creating projects with your friends, family, etc.

Digital creators can use Instagram’s Group Profiles tool to promote their brands. This feature allows them to add up to five members to a single profile, where all members can publish content under the same name and biography. In this way, their followers will know who is responsible for their brand, creating a more personal connection with them. This also helps with visibility by allowing people interested in following content uploaded by a group member to receive notifications when other members post content in the future.

Creater Portfolio

Instagram recently announced the launch of a new feature called the Creator Portfolio, aimed at helping creators showcase their work and better connect with potential brand partners. The Creator Portfolio is a digital business card allowing creators to showcase their previous branded content collaborations, areas of expertise, and audience demographics.

With this tool, creators can highlight their best work and provide insights into their audience, such as age range, gender, and location. This information can be precious to brands looking for creators to collaborate with.

The Creator Portfolio also includes a contact button, making it easier for potential brand partners to contact the creator. Overall, this feature provides a more professional and efficient way for creators to present themselves to potential brand partners and showcase their skills and experience in a streamlined way.

Remove a post from a carousel

Have you ever made a mistake in a carousel? Now it won’t be a problem because you can edit the carousel and choose which photo to delete. For the moment, we are still determining if it will be possible to replace it.

One of the main advantages of this update is that it allows you to remove an individual element from the carousel without undoing the rest. This will enable users to refine and optimize the content of the carousel before publishing it while saving time.

There are also various tools to help them edit their carousel posts, such as filters, text, tags, and many other functions. These tools allow users to create engaging content to enhance the reach and effectiveness of their posts.

If you want to remove a post from your carousel, you can do it easily in just a few steps. First, go to the post you wish to remove from your carousel and click on the three dots in the upper right corner.

From the menu that appears, select "Edit." Then, click on the "Edit" button again to see all the images in your carousel. Simply click on the "x" icon in the corner of the image you want to remove and then click on "Save" to confirm the changes. Your post will now be updated with the photos you've chosen to keep.

Instagram wants you to take a break

The app has introduced several features to promote healthy use of the platform and reduce screen time. One of these features is the “Take a Break” reminder, which encourages users to take a break after spending a certain amount of time on the app. Users can set the reminder to appear after 15 minutes, 1 hour, or 2 hours, or turn it off altogether.

Instagram has also introduced a “You’re All Caught Up” feature, which lets users know when they’ve seen all the new posts from the past two days, so they can log off without worrying about missing anything important. This feature is intended to reduce the pressure to check the app and spend more time offline constantly.
Instagram has also added a feature called “Mute Push Notifications,” which allows users to mute notifications for a specific time, such as during a meeting or while sleeping. This feature can help users reduce distractions and focus on other activities.

Content creators can use the Instagram update that encourages them to take a break to make the most of their connection time. Creators can set their limits and reminders, create featured carousel content, share live content, and even plan posts. These features allow them to maximize their visibility on the platform without working all day. In addition, online time reporting tools help creators measure their posts’ potential impact and reach.

Live streaming channels are coming to Instagram

Mark Zuckerberg introduced broadcasting channels on Instagram with its own “Meta Channel 📢.” Broadcasting channels are a one-to-many public messaging tool where creators can invite all their followers to and share text, video, and photo updates.

Fuente: Meta

Instagram is testing a new feature allowing users to create and follow live streaming channels. This feature, similar to Twitch and YouTube, will enable creators to host live streams on a dedicated channel and make it easier for viewers to discover and watch their content.

Live streaming has become an essential part of many creators’ strategies, and Instagram’s new feature aims to capitalize on this trend by offering a more streamlined and organized viewing experience. It also allows creators to connect with their audience in new ways and grow their following on the platform.

Creators can also use voice notes to share their latest updates and behind-the-scenes moments and even create polls to get feedback from fans. Only creators can send messages in broadcast channels, while followers can react to the content and vote in polls.

How do broadcast channels work?

Once a creator gains access to broadcast channels and sends the first message from their Instagram inbox, their followers will receive a unique notification to join the channel. Anyone can discover the broadcast channel and view the content, but only followers who join the channel will receive notifications each time there are updates.

Followers can leave or mute broadcast channels at any time and can also control notifications from creators by going to a creator’s profile, tapping the bell icon, and selecting “broadcast channel.” Notifications will default to “some,” but this setting can be changed to “all” or “none.” Aside from the invitation notification, followers will not receive any other notifications about a broadcast channel unless they add the channel to their inbox. Once a channel is added to their inbox, it will appear among other message threads, and notifications will be triggered and function like any other chat.

As soon as the broadcast channel is live, creators can encourage their followers to join by using the “join channel” sticker in Stories or by pinning the channel link to their profile.
At the moment, the feature is still in development, and no official release date has been announced yet. However, it’s clear that Instagram is making significant efforts to stay competitive in the live streaming space and provide its users with more ways to engage with the platform.

Gifts for Content Creators

Instagram Gifts for content creators is a feature that allows fans and followers to support their favorite creators by sending them virtual gifts during live broadcasts. These gifts can be purchased using Instagram coins, which can be bought through the app. The gifts come in various forms, such as hearts, stars, and unicorns; each has a different value in coins.

When a viewer sends a gift, it appears on the screen as an animation, and the creator receives a notification of the gift. Creators can also see a leaderboard of who has sent them the most gifts during their live broadcasts. The feature provides a way for fans to support their favorite creators and allows creators to monetize their content and earn revenue directly from their audience.

Instagram Prioritizing Photos Again: What You Need to Know

If you’re an Instagram user, you may have noticed a recent shift in the platform’s algorithm: photos are being prioritized again. This means that Instagram is now giving more weight to photo posts in its algorithm, and displaying them more prominently in users’ feeds. But why the change, and what does it mean for users and creators? Let’s dive in.

Why the Shift?

Back in 2016, Instagram significantly shifted its algorithm, moving away from a chronological feed and towards a more personalized one. This meant that the platform began prioritizing posts it believed users would be most interested in based on various factors such as engagement, time of day, and past behavior. This move was met with mixed reactions from users and creators alike, with some praising the algorithm for surfacing more relevant content. In contrast, others mourned the loss of a genuinely chronological feed.

Fast forward to today, and Instagram is now emphasizing photos continuously. While the platform has not officially announced this shift, many users have reported seeing more photo posts in their feeds recently, and some creators have noticed an uptick in engagement on their photo content. So why the change? One theory is that Instagram is responding to user feedback and working to make the platform more visually focused. Another possibility is that Instagram is simply testing different algorithms and may shift its focus again.

What This Means for Users and Creators

For users, the shift towards photo posts means they may see more high-quality visual content in their feeds. If you enjoy scrolling through Instagram to discover new photographers, artists, or designers, this could be great news. However, it’s worth noting that the algorithm is still personalized, which means that not all users will see the same content. If you’re not a fan of photo posts, you may still see plenty of other content in your feed.

For creators, the shift towards photos means they may need to adjust their content strategy to ensure they're producing high-quality visual content that resonates with their audience. While Instagram has always been a visual platform, the renewed emphasis on photos means that creators who were previously focused on video or other types of content may need to adapt. On the other hand, creators who specialize in photography may find that their content is getting more traction than before.

Overall, the shift towards photo posts is an exciting development for Instagram and could have implications for the platform’s future. Whether this is a short-term experiment or a long-term strategy remains to be seen, but for now, it’s worth keeping an eye on your feed to see how the changes affect your Instagram experience.